If crisp button-downs and pleated trousers are the markers of the old money fashion aesthetic, then tailored taupe eye shadows and sheer neutral lipsticks are the beauty equivalent. Graduating from the ultra-minimalist Clean Girl makeup look, we are now seeing a luxurious and manicured take on neutral makeup: Understatement.
Marked by subtle contouring, soft neutrals and the perfect neutral lipstick, the Understatement look is about elevating your classy everyday makeup style. “It’s putting an incredible amount of effort into looking effortless,” says Terry Barber, M·A·C Creative Director of Makeup Artistry. “It’s the art of having done just enough.”
Like Quiet Luxury fashion, the secret to this look is in the styling. Using a delicate and restrained hand, softly contour the face, eyes and lips in neutral tones that whisper rather than shout. “It’s more than no-makeup makeup; it’s actually quite meticulous,” says Barber. “Like a designer coat, it is very tailored. The aim isn’t to transform but to elevate to your features.”
If crisp button-downs and pleated trousers are the markers of the old money fashion aesthetic, then tailored taupe eye shadows and sheer neutral lipsticks are the beauty equivalent. Graduating from the ultra-minimalist Clean Girl makeup look, we are now seeing a luxurious and manicured take on neutral makeup: Understatement.
Marked by subtle contouring, soft neutrals and the perfect neutral lipstick, the Understatement look is about elevating your classy everyday makeup style. “It’s putting an incredible amount of effort into looking effortless,” says Terry Barber, M·A·C Creative Director of Makeup Artistry. “It’s the art of having done just enough.”
Like Quiet Luxury fashion, the secret to this look is in the styling. Using a delicate and restrained hand, softly contour the face, eyes and lips in neutral tones that whisper rather than shout. “It’s more than no-makeup makeup; it’s actually quite meticulous,” says Barber. “Like a designer coat, it is very tailored. The aim isn’t to transform but to elevate to your features.”
If crisp button-downs and pleated trousers are the markers of the old money fashion aesthetic, then tailored taupe eye shadows and sheer neutral lipsticks are the beauty equivalent. Graduating from the ultra-minimalist Clean Girl makeup look, we are now seeing a luxurious and manicured take on neutral makeup: Understatement.
Marked by subtle contouring, soft neutrals and the perfect neutral lipstick, the Understatement look is about elevating your classy everyday makeup style. “It’s putting an incredible amount of effort into looking effortless,” says Terry Barber, M·A·C Creative Director of Makeup Artistry. “It’s the art of having done just enough.”
Like Quiet Luxury fashion, the secret to this look is in the styling. Using a delicate and restrained hand, softly contour the face, eyes and lips in neutral tones that whisper rather than shout. “It’s more than no-makeup makeup; it’s actually quite meticulous,” says Barber. “Like a designer coat, it is very tailored. The aim isn’t to transform but to elevate to your features.”
SHOP UNDERSTATEMENT
SHOP UNDERSTATEMENT
“LIKE A DESIGNER COAT, IT IS VERY
TAILORED. THE AIM ISN’T TO TRANSFORM
BUT TO ELEVATE TO YOUR FEATURES.”
—TERRY BARBER, M·A·C CREATIVE DIRECTOR OF MAKEUP ARTISTRYY
“LIKE A DESIGNER COAT, IT IS VERY
TAILORED. THE AIM ISN’T TO TRANSFORM
BUT TO ELEVATE TO YOUR FEATURES.”
—TERRY BARBER, M·A·C CREATIVE DIRECTOR OF MAKEUP ARTISTRYY

The secret to perfectly balanced Understatement skin: Studio Fix Fluid SPF 15.

Soft sculpting and lightly defined features are the new luxury statement.

The secret to perfectly balanced Understatement skin: Studio Fix Fluid SPF 15.

Soft sculpting and lightly defined features are the new luxury statement.

The secret to perfectly balanced Understatement skin: Studio Fix Fluid SPF 15.

Soft sculpting and lightly defined features are the new luxury statement.

The secret to perfectly balanced Understatement skin: Studio Fix Fluid SPF 15.

Soft sculpting and lightly defined features are the new luxury statement.
HOW TO GET THE TREND
LOOK 1: Lean into a sophisticated aesthetic with minimalist makeup and neutral hues.
1. Prep and hydrate your complexion with Hyper Real Serumizer™ Serum-Moisturizer Hybrid.
2. Even skin tone with Studio Fix Fluid SPF 15.
3. Sweep shades Give Me Cyber Space and Accept Cookies from the Connect In Colour Eye Shadow Palette: Unfiltered Nudes across lids.
4. Add colour to skin by sweeping Skinfinish Sunstruck Matte Bronzer onto the contours of the face using a 1275 Split Fibre Face Brush.
5. Smooth on Lip Conditioner.
HOW TO GET THE TREND
LOOK 1: Lean into a sophisticated aesthetic with minimalist makeup and neutral hues.
1. Prep and hydrate your complexion with Hyper Real Serumizer™ Serum-Moisturizer Hybrid.
2. Even skin tone with Studio Fix Fluid SPF 15.
3. Sweep shades Give Me Cyber Space and Accept Cookies from the Connect In Colour Eye Shadow Palette: Unfiltered Nudes across lids.
4. Add colour to skin by sweeping Skinfinish Sunstruck Matte Bronzer onto the contours of the face using a 1275 Split Fibre Face Brush.
5. Smooth on Lip Conditioner.
HOW TO GET THE TREND
LOOK 1: Lean into a sophisticated aesthetic with minimalist makeup and neutral hues.
1. Prep and hydrate your complexion with Hyper Real Serumizer™ Serum-Moisturizer Hybrid.
2. Even skin tone with Studio Fix Fluid SPF 15.
3. Sweep shades Give Me Cyber Space and Accept Cookies from the Connect In Colour Eye Shadow Palette: Unfiltered Nudes across lids.
4. Add colour to skin by sweeping Skinfinish Sunstruck Matte Bronzer onto the contours of the face using a 1275 Split Fibre Face Brush.
5. Smooth on Lip Conditioner.
HOW TO GET THE TREND
LOOK 1: Lean into a sophisticated aesthetic with minimalist makeup and neutral hues.
1. Prep and hydrate your complexion with Hyper Real Serumizer™ Serum-Moisturizer Hybrid.
2. Even skin tone with Studio Fix Fluid SPF 15.
3. Sweep shades Give Me Cyber Space and Accept Cookies from the Connect In Colour Eye Shadow Palette: Unfiltered Nudes across lids.
4. Add colour to skin by sweeping Skinfinish Sunstruck Matte Bronzer onto the contours of the face using a 1275 Split Fibre Face Brush.
5. Smooth on Lip Conditioner.

The Connect In Colour Eye Shadow Palette: Unfiltered Nudes has a range of tones for brightening and defining eyes.

Enhance – rather than transform – your features with the Understatement trend.

The Connect In Colour Eye Shadow Palette: Unfiltered Nudes has a range of tones for brightening and defining eyes.

Enhance – rather than transform – your features with the Understatement trend.

The Connect In Colour Eye Shadow Palette: Unfiltered Nudes has a range of tones for brightening and defining eyes.

Enhance – rather than transform – your features with the Understatement trend.

The Connect In Colour Eye Shadow Palette: Unfiltered Nudes has a range of tones for brightening and defining eyes.

Enhance – rather than transform – your features with the Understatement trend.
LOOK 2: Elevate classy makeup looks with neutral eye shadow and everyone's favourite nude lipstick shade.
1. Prep and hydrate your complexion with Hyper Real Serumizer Serum-Moisturizer Hybrid.
2. Even skin tone with Studio Fix Fluid SPF 15.
3. Sweep shade Satin Taupe from the Connect In Colour Eye Shadow Palette: Unfiltered Nudes across lids. Then, sweep shade Sonic Chocolate through creases.
4. Coat lashes with Extended Play Gigablack Lash Mascara.
5. Add colour to skin by sweeping Skinfinish Sunstruck Matte Bronzer onto the contours of the face.
6. Line lips using Lip Pencil in Stone, then smooth on Lustreglass Sheer-Shine Lipstick in Thanks, It's M·A·C!.
LOOK 2: Elevate classy makeup looks with neutral eye shadow and everyone's favourite nude lipstick shade.
1. Prep and hydrate your complexion with Hyper Real Serumizer Serum-Moisturizer Hybrid.
2. Even skin tone with Studio Fix Fluid SPF 15.
3. Sweep shade Satin Taupe from the Connect In Colour Eye Shadow Palette: Unfiltered Nudes across lids. Then, sweep shade Sonic Chocolate through creases.
4. Coat lashes with Extended Play Gigablack Lash Mascara.
5. Add colour to skin by sweeping Skinfinish Sunstruck Matte Bronzer onto the contours of the face.
6. Line lips using Lip Pencil in Stone, then smooth on Lustreglass Sheer-Shine Lipstick in Thanks, It's M·A·C!.
LOOK 2: Elevate classy makeup looks with neutral eye shadow and everyone's favourite nude lipstick shade.
1. Prep and hydrate your complexion with Hyper Real Serumizer Serum-Moisturizer Hybrid.
2. Even skin tone with Studio Fix Fluid SPF 15.
3. Sweep shade Satin Taupe from the Connect In Colour Eye Shadow Palette: Unfiltered Nudes across lids. Then, sweep shade Sonic Chocolate through creases.
4. Coat lashes with Extended Play Gigablack Lash Mascara.
5. Add colour to skin by sweeping Skinfinish Sunstruck Matte Bronzer onto the contours of the face.
6. Line lips using Lip Pencil in Stone, then smooth on Lustreglass Sheer-Shine Lipstick in Thanks, It's M·A·C!.
LOOK 2: Elevate classy makeup looks with neutral eye shadow and everyone's favourite nude lipstick shade.
1. Prep and hydrate your complexion with Hyper Real Serumizer Serum-Moisturizer Hybrid.
2. Even skin tone with Studio Fix Fluid SPF 15.
3. Sweep shade Satin Taupe from the Connect In Colour Eye Shadow Palette: Unfiltered Nudes across lids. Then, sweep shade Sonic Chocolate through creases.
4. Coat lashes with Extended Play Gigablack Lash Mascara.
5. Add colour to skin by sweeping Skinfinish Sunstruck Matte Bronzer onto the contours of the face.
6. Line lips using Lip Pencil in Stone, then smooth on Lustreglass Sheer-Shine Lipstick in Thanks, It's M·A·C!.


With a soft matte finish and buildable coverage, Studio Fix Fluid SPF 15 gives skin an understated elegance.


With a soft matte finish and buildable coverage, Studio Fix Fluid SPF 15 gives skin an understated elegance.


With a soft matte finish and buildable coverage, Studio Fix Fluid SPF 15 gives skin an understated elegance.


With a soft matte finish and buildable coverage, Studio Fix Fluid SPF 15 gives skin an understated elegance.
LOOK 3: Play up minimalist makeup for a luxurious take on neutral shades.
1. Prep and hydrate your complexion with Hyper Real Serumizer Serum-Moisturizer Hybrid.
2. Even skin tone with Studio Fix Fluid SPF 15.
3. Sweep shade Wedge from the Connect In Colour Eye Shadow Palette: Unfiltered Nudes along lash lines, then tap shade Accept Cookies onto centres of lids.
4. Add colour to skin by sweeping Skinfinish Sunstruck Radiant Bronzer onto the contours of the face using a 127S
Split Fibre Face Brush.
5. Smooth on Lustreglass Sheer-Shine Lipstick in Thanks, It's M·A·C!.
LOOK 3: Play up minimalist makeup for a luxurious take on neutral shades.
1. Prep and hydrate your complexion with Hyper Real Serumizer Serum-Moisturizer Hybrid.
2. Even skin tone with Studio Fix Fluid SPF 15.
3. Sweep shade Wedge from the Connect In Colour Eye Shadow Palette: Unfiltered Nudes along lash lines, then tap shade Accept Cookies onto centres of lids.
4. Add colour to skin by sweeping Skinfinish Sunstruck Radiant Bronzer onto the contours of the face using a 127S
Split Fibre Face Brush.
5. Smooth on Lustreglass Sheer-Shine Lipstick in Thanks, It's M·A·C!.
LOOK 3: Play up minimalist makeup for a luxurious take on neutral shades.
1. Prep and hydrate your complexion with Hyper Real Serumizer Serum-Moisturizer Hybrid.
2. Even skin tone with Studio Fix Fluid SPF 15.
3. Sweep shade Wedge from the Connect In Colour Eye Shadow Palette: Unfiltered Nudes along lash lines, then tap shade Accept Cookies onto centres of lids.
4. Add colour to skin by sweeping Skinfinish Sunstruck Radiant Bronzer onto the contours of the face using a 127S
Split Fibre Face Brush.
5. Smooth on Lustreglass Sheer-Shine Lipstick in Thanks, It's M·A·C!.
LOOK 3: Play up minimalist makeup for a luxurious take on neutral shades.
1. Prep and hydrate your complexion with Hyper Real Serumizer Serum-Moisturizer Hybrid.
2. Even skin tone with Studio Fix Fluid SPF 15.
3. Sweep shade Wedge from the Connect In Colour Eye Shadow Palette: Unfiltered Nudes along lash lines, then tap shade Accept Cookies onto centres of lids.
4. Add colour to skin by sweeping Skinfinish Sunstruck Radiant Bronzer onto the contours of the face using a 127S
Split Fibre Face Brush.
5. Smooth on Lustreglass Sheer-Shine Lipstick in Thanks, It's M·A·C!.
SHOP UNDERSTATEMENT
SHOP UNDERSTATEMENT
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